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About Jeff

Work Experience

2018 - 2024

Genre Shirts and Apparel
Business Owner

  • Launched an e-commerce brand inspired by TV shows and pop culture, getting up to 76 customers within the first month.

  • Built product pages, managed listings, and optimized content for Shopee and Lazada.

  • Led social media campaigns, achieving a 30% boost in followers within six months.

  • Drove massive website traffic at less than $0.01 (PHP0.53) per click through optimized Facebook ad targeting and creatives.

2018 - 2018

Hey Hana Events
Creative & Community Associate

  • Created visual content for social media and website assets to support brand awareness and supplier engagement.

  • Assisted in onboarding event suppliers, helping them set up profiles and navigate the booking platform.

  • Collaborated with the founding team on creative direction and platform improvements based on user feedback

2016 - 2019

Tipsy Box Mobile Bar & Photobooth
Business Owner

  • Founded and managed a mobile bar service for private events, reaching 20+ successful bookings each month.

  • Created the brand’s visual identity in both the website and social media platforms, improving client inquiries by 30%.

  • Implemented a digital booking system, reducing manual tasks and improving event coordination.

2015 - 2015

Tralulu
Intern

  • Produced photos and short videos for blogs and social platforms.

  • Contributed to content planning and brainstorming within a fast-paced travel tech startup.

Education

2011-2015

University of the Philippines - Diliman 

Bachelor of Science: Electronics And Communications Engineering

Completed 4 Years of Coursework

Skills & Tools

  • Design & Branding

    • Photoshop, Canva, Procreate, Capcut, Premiere Pro, Illustrator, Lightroom.

  • Operations & Admin

    • Project management, Scheduling, Calendar management, Email management.

  • E-commerce

    • Shopee, Lazada, Shopify basics.

  • Social Media

    • Content creation, Scheduling (Later, Meta Suite), Engagement strategy, Ads creation and analytics (Ads Manager)

  • Communication Tools

    • Slack, Trello, ClickUp, Zoom, Google Workspace, Loom.

  • Automation

    • Manychat, Zapier.

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